the origin story
our story.

three friends. one warehouse. absolutely no plan.

how it started

nobody planned any of this.

It was a Tuesday. Nobody goes out on a Tuesday. That was the first sign.

Gerald had got wind of something through someone who knew someone. A warehouse off a road that wasn't on Google Maps, a promoter with no social media presence, a flyer that just said a time and a postcode. He sent it to the group chat at 11pm. Percy was already playing on his decks, in the mood. Bert just replied "I'm already getting ready."

They didn't know what they were walking into. The kind of place where the ceiling drips and the sound system costs more than the building. Three hundred people who all looked like they'd also found out through someone who knew someone. No queue. No dress code. No nonsense.

"the room got sillyyy around 2am and none of them knew where each other were"

Percy spent the night near the speaker stack, frantically trying to find the track ID to every single song that played.

Gerald spent the night orbiting the room, chatting to DJs, disappearing, reappearing with people nobody recognised.

Bert stayed in the same spot for four hours, fist bumping anyone that passed him by.

By 6am, standing in a car park eating chips out of a polystyrene box, Gerald said it out loud for the first time: "that was sillyyy." Percy nodded. Bert was already asleep on a bollard.

Don't Be Sillyyy was never supposed to be a brand, it was supposed to be a joke but here we are.


Gerald
iconic
Gerald.

Gerald doesn't follow the crowd. He finds the crowd, decides whether they deserve his presence, and then leads them somewhere better. President, CEO, and self-appointed chairman of the Don't Be Silly Society.

Any night out goes through him. The afterparty nobody knew about? Gerald knew about it. The track that made the room stop? Gerald sent it to the group chat three weeks before it charted. The voice note at 3am? Also Gerald.

Music taste: anything with a drop. genre is irrelevant if the room goes off.
Known for: finding the afterparty nobody else knew existed.
Group chat behaviour: sends voice notes at 3am that somehow make perfect sense.
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Percy
in the know
Percy.

Monday to Friday, Percy is fixing your WiFi and resetting your password with a smile he's been practising since 9am. But the second that laptop closes, the headphones go on and something shifts.

Behind the decks, Percy doesn't talk. He doesn't need to. He reads the room like a system diagnostic. He knows exactly what it needs before it does. Deep underground on a slow night. Jump up when it needs to be said. Always immaculate. Always the right call.

Day job: IT Technician. he keeps your systems running so he can shut his down.
Behind the decks: deep underground stuff nobody's heard of, but depends entirely on the night.
Known for: sending you a track with zero context that changes your life.
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Bert
always there
Bert.

Nobody knows what Bert does for a living. Nobody asks. What everyone does know is that he's out Friday, Saturday, and Sunday , and somehow always has been.

He's been to more events than anyone in the group and remembers approximately none of them. He knows every bouncer in every city by name. He always shows up and nobody knows how he affords it.

Occupation: unknown. genuinely no one has ever asked.
Superpower: knows every bouncer in every city somehow.
Known for: always being there. never explaining how.
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